Visual rules for a brand ready to scale.
Setting the visual rules for an ambitious e-commerce brand, consistent across every channel.
01The challenge
An e-commerce brand scaling across channels faster than its look could follow. Every new ad, page and package drifted a little further.
02The approach
A style guide with the logo anatomy, type system and colour rules written for the people who ship daily, not for a design team.
03The outcome
'Exactly what we needed to keep our e-commerce look consistent across all channels' (the founders' words).
Work in motion · design, messaging, experienceWork-in-progress available on request
04The client
“Aktify created a solid visual foundation for our brand. The style guide was exactly what we needed to keep our e-commerce look consistent across all channels. Creative, modern, and on-point.”
Good Guys E-com · Founders
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